A Visit with The Lauder Family of Estee Lauder.

Imagine the honor to meet the Executives of the Estee Lauder companies last week. I met so many wonderfully brilliant people amongst Mr. Leonard Lauder - Chairman of the Board, Mr. William Lauder - CEO,  as well as makeup artist icon, Bobbi Brown.


The evening was exciting and I could have not been more thrilled to be there to kick of an awareness campaign for breast cancer that coincides with the Breast Cancer Research Foundation. As October is breast cancer awareness month, we will be going pink and highlighting all of the wonderful products that are being sold to benefit both campaigns.

Here are a few of the pictures I snapped from Estee Lauder's office on the 44th floor on Fifth Avenue, which has been kept exactly as it was when Ms. Lauder left us.





The last picture is a treasured item that is a "crystal ball" that was given to Estee Lauder from Saks Fifth Avenue in 1997. You see, Ms. Lauder could see her future. In 1947, Estee Lauder brought a bottle of her treasured perfume Youth Dew to the executives at Saks Fifth Avenue. She wanted her creation to be sold in the famous store. She was turned away saying that her company was too small and unrecognized. Thinking only as Ms. Lauder did, as she was about to leave the Saks Fifth Avenue building, a large bottle of Youth Dew was "accidentally" dropped by the main doors. After numerous inquiries from shoppers as to what the wonderful smell in the air was, Saks promptly called Estee Lauder back to the store and took on the Youth Dew fragrance the next day. Since that day in 1947, every new perfume in the Estee Lauder brand has launched exclusively at Saks Fifth Avenue.

The evening was a dream and I cannot thank the Estee Lauder executives enough for their warm hospitality where they really wanted to get into the brains of the beauty blogging community.

Stay tuned for the BCA campaign.



Estee Lauder Super Flight Creme.

If you are traveling at all by air this Summer, listen up. You see, when you fly the friendly skins, the air is not that friendly to your skin. The extenuating circumstances that can cause dryness and travel-stressed skin due extreme humidity levels, dry cabin air and jet lag can take its toll on skin and cause it to become dry, uncomfortable – unhealthy. Not a good thing.

While there are a great number of travel friendly (sized) products out there, I had yet to find any that were created soley for this purpose, until now.

Estee Lauder just introduced Super Flight Creme Continuous Hydration for Face and Super Flight Creme Continuous Hydration for Eyes - available exclusively in airports and duty-free shops. These both are beautifully packaged in a portable carrying case – the perfect size for any carry-on that meets current U.S. security size restriction. The powerful duo offers “flight insurance” for global frequent flyers, keeping skin super hydrated in the face of low cabin humidity and jet lag. These moisturizing products last eight hours and will leave all stepping off the plane looking visibly rested and radiant.

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CONTINUOUS HYDRATION FOR FACE
A lightweight, non-greasy, fast absorbing gel-cream. Formulated with Algae Extract and Hyaluronic Acid, a highly effective moisture magnet, as well as a powerful complex of anti-irritants including Glucose and Glycine to calm and visibly soothe the skin. This powerful combination enables skin’s appearance to better recover from long flights and the effects of travelling through multiple time zones.

CONTINUOUS HYDRATION FOR EYES
A feather-weight, non-greasy gel crème that absorbs into skin leaving it silky smooth, soft and protected. Contains a unique revitalizing complex to soothe and strengthen the delicate skin around the eye. Skin looks vibrant, less puffy and the appearance of dark circle is dramatically diminished.

Alos, be sure to check out Estee Lauder’s new informational duty free web-site is printed on the packaging so that, no matter where in the world you are, you can easily learn more about other Estee Lauder duty free products and discover new duty free beauty exclusives and get helpful travel tips.

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Mascara Perfection Projection, with Estee Lauder Projectionist.

lauder_projectionist_mascara.jpgA high definition volume mascara describes Perfectionist Mascara from Estee Lauder the best. This must-try mascara was hidden deep in my bag I got from the CEW Beauty Awards that I attended with Total Beauty, in what seems like ages ago.

It is no wonder that Projectionist is a finalist out of the 600 some products entered. This is a mascara that gives me volume while separating my lashes and keeping them long, all at the same time. I love the bigger spooly brush and how it is tapered at the tip, making application on my lower lashes a cinch. I have found that slowly working the wand up and through my lashes works best, and usually only this one coat is needed. A night time or for extra drama might have may applying another coat or two, depending on how much I want to play up the lashes.

From Estee Lauder: 

"THE FORMULA
VolumAire™ formula creates weightless volume and sharp definition that resists clumping. Hollow spherical polymers act like inflated balloons that volumize and lift.

THE BRUSH
ProDefinition Brush™ draws out even tiny lashes with infinite precision and separation control. Lets you lavish attention on every single lash, every single day. Blends two kinds of fibers: hollow fibers to hold formula, plus solid rigid fibers to comb it through and separate.

THE COLOR
Pearl pigments mimic the luster and color of natural hair for a lustrous, healthy look. " Choose from Brown or Black.

If you are in the market for a new mascara, you really need to try Projectionist. It retails for $19.50 at your favorite Estee Lauder counter, or online at esteelauder.com.
 

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