Katie Holmes is the First Celebrity Face for Bobbi Brown Cosmetics.

Just this morning, Bobbi Brown Cosmetics announced that Katie Holmes is the brand’s first-ever celebrity face. How exciting!

“Katie Holmes epitomizes the modern ‘Bobbi woman’… I think of her as the modern day Ali McGraw, who I have always admired,” says Bobbi Brown, “Katie is a classic natural beauty, entrepreneur, and mother. When I met her, I thought she was a natural fit for my brand, and felt an instant connection with her.”

“Bobbi is exceptional and Bobbi Brown Cosmetics is a company that we, as women, all turn to because it is makeup that is very accessible and makes you feel pretty,” says Holmes, “Sometimes it is just a lipstick or a blush that makes you feel like you can do what you need to do. Makeup is powerful and I am thrilled to be a part of this brand.”

Look for Katie in print ads and on counter displays for the brand starting next spring.

P!nk is the Newest COVERGIRL.

I am a HUGE P!nk fan and am thrilled to share that she has just been signed on as the newest COVERGIRL. What a great choice.

Fresh off the heels of putting the finished touches on her new album, The Truth About Love, P!nk exemplifies what it means to be a true COVERGIRL. She’s got her own individuality and never settles for conforming to a single beauty standard. “I have a lot to celebrate. I called my new album The Truth About Love, and the truth is that I have my beautiful family and baby girl, my new music, and now my partnership with COVERGIRL to love,” said P!nk. “Joining a group of women who have always inspired me –to laugh out loud, let my guard down, or play around with my beauty look – is such an honor.”

P!nk is definitely more edgey than the beautiful roster of celebrities that already rep the brand, which incluse Sofia Vergara, Queen Latifah, Drew Barrymore, Ellen DeGeneres, Taylor Swift and Team USA Athletes Jennifer Kessy and Marlen Esparza. I am excited to see where the partnership goes.

A New Beauty Brand: Khroma Beauty by Kourtney, Kim, and Khloé.

It was announced today that the Kardashian sisters are launching a beauty brand. The brand will be called Khroma™ Beauty by Kourtney,Kim, and Khloé.

Khroma™ Beauty by Kourtney,Kim, and Khloé

The release states: "As the creators, ambassadors and faces for Khroma Beauty™, Kourtney, Kim, and Khloé Kardashian embody beauty, style and fashion in a manner that is at once desirable and relatable to women worldwide.

Khroma Beauty™ brings a luxury feel and quality to the mass customer with exquisite formulas to emulate the eyes, lips and complexion looks for which the Kardashian sisters are famous."

            See also: The Secret Behind The Kardashian Sisters' Flawless Skin!

The Kardashians' partnered with BOLDFACE Licensing and Branding in the deal that will launch exclusively at Ulta. It is slated to launch in December 2012 with a special holiday assortment featuring a stunning array of false eyelashes, mascaras and Kardazzle Compacts. A comprehensive launch will follow in first quarter 2013 with an item based color range and unique signature items such as Kurve Compact Dual Finishing Powder and Million Dollar Mask.

"We're so excited to partner with BOLDFACE Licensing + Branding on this new venture. There's a glam girl in all of us and it's a dream come true to have our own makeup line and to share it with women around the world", said the sisters.

It only makes sense for the Kardashian sisters to launch a full blown beauty collection. It seems they have dabbled in just about everything else.