Though it is especially important and sometimes difficult to make sure your makeup lasts through the heat and humidity, I find it important to have my makeup last all day, no matter what time of year it is. I have a love hate relationship with long wear products. A lot of them are very drying to my skin, and I rather just find a great product that lasts all day, rather than a specific product made for long time wear. I have found both with this new blush from Tarte Cosmetics. Meet Tarte Amazonian Clay 12-Hour Blush.

I bet you that this was a product simply made to be to be beautiful and that it was simply found to be a very long lasting product. Why? Because this product is very smooth and gentle on my skin, with no drying effects to it at all. You see, Amazonian Clay Blush was formulated with one of Tartes skinvigorating ingredients Amazonian Clay.

Amazonian Clay is one of these skin-balancing ingredients that Tarte has found to work with each skin type, in a way that benefits that skin type:

Oily skin: Amazonian clay minimizes oil in and around pores to balance skin and keep product in place

Dry skin: Amazonian clay hydrates skin naturally to restore moisture so your blush wears better & longer

Dull skin: Amazonian clay improves the appearance of skin clarity and skin texture

Combination skin: Amazonian clay is completely intuitive; gives skin an overall smooth & even appearance

I found that this blush to be very soft and smooth as I apply it. I have been using a fluffy blush brush to apply, and it leaves a very soft, yet evenly pigmented look to my cheeks. It lasts all day and even held up nicely as I splashed around a bit in the pool. I know it is not meant to be waterproof, but I did sweat and get a bit misted with water and my makeup looked perfect, especially my cheeks.

Amazonian Clay 12-Hour Blush comes in eight shades, so there is defintely one available for every skin tone.