Seems like lip gloss is coming in all sorts of great new formulas this season. And, really. Why not? As such a makeup staple, it can only get better. Bobbi Brown recently set out to change up her lipgloss a bit, and she has with her new Rich Color Gloss.

Rich Color Gloss offers the look and benefits of three products in one. It offers full color and coverage of a lipstick, a soft shine of a gloss, and the feel of a balm. Amazing. This new formulas is long-lasting while providing beautiful color and moisture.